Account Executive

Location Seattle, Washington Job Number 1711656 Brand KIRO-TV

Description

The Account Executive is responsible for generating media revenue for the assigned market to meet or exceed predetermined goals. The successful candidate will be an excellent negotiator of transactional and direct business with a track record of growing share, developing new accounts, an understanding of ratings and estimates and a strong ability to forecast revenue goals. The successful candidate will be able to work through posting, under delivery, makegoods and problem solve any challenges that may arise. The candidate will also be able to demonstrate a strong ability to develop new business to television and digital. The Account Executive will be skilled at developing relationships and bringing relevant opportunities to all levels at agencies from the account group to the media buyer. They will also be responsible for presenting digital solutions to agencies or direct businesses either as part of an integrated proposal with television or as a standalone. Strong service and customer focus track record is a must. The Account Executive will be able to work independently through most pricing, negotiation and campaign execution and post analysis.   

Responsibilities:
  • Be an excellent negotiator of transactional business with a track record of growing share, a deep understanding of ratings and estimates and a strong ability to forecast revenue goals
  • Develop new accounts for television and digital
  • Work through posting, under delivery, makegoods and problem solve any challenges that may arise
  • Presenting digital solutions to agencies or businesses either as part of an integrated proposal with television or as a standalone
  • Develop and manage revenue producing relationships with agencies and direct clients
  • Manage a very active list of both small and large agencies
  • Oversee campaign execution and analysis
  • Accurately forecast revenue expectations
  • Sell existing sponsorships for sports, weather, community etc, or create custom opportunities for clients
  • Provide consultation to sales managers, sales teams and clients
  • Work collaboratively with internal partners to drive revenue
  • Work with brand teams, ad operations and finance to provide client satisfaction 

Qualifications

  • Minimum three year successful track record in media sales preferred
  • Bachelor's degree (B.A./B.S.) from four-year College or university
  • Minimum of three years of media sales, account management or buying experience
  • Have a deep understanding of inventory and the ability to find opportunities to maximize revenue
  • Ability to develop relationships and bring relevant opportunities to all levels at agencies from the account group to the media buyer
  • Proven ability to develop new business to television and to digital
  • Ability to work independently through most pricing, negotiation and campaign execution and post analysis
  • Thorough understanding of NSI ratings
  • Strong problem solving and analytical skills
  • Strong proficiency with Microsoft Excel
  • Proficient with Microsoft office (Word, PowerPoint)
  • Ability to work independently and as part of a team
  • Excellent presentation skills
  • Hard-working, integrity, relationship-builder with a winning attitude
  • Some travel necessary
  • Valid driver's license with good driving record required 


COX-277


About Cox Media Group

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include broadcast television stations, radio stations, daily newspapers and non-daily publications; and digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, Mundo Hispanico, Southern Kitchen and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.



Organization: Cox Media Group

Primary Location: US-WA-Seattle-2807 3rd Ave

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 5 % of the Time

Schedule: Full-time

Unposting Date: Ongoing