Bilingual Native Content Editor

Location: US-GA-Atlanta Job Number 1720533 Brand CMG Corporate Services

Description

The Native Content Editor is an experienced bilingual content editor/writer that will assign, oversee and execute editorial branded content work for diverse niches within the Hispanic market. 

The ideal candidate is more than a traditional editor. We are looking for a digital, cross-media storyteller able to adopt different styles and tones to engage with our Hispanic audience. Able also to write/edit, taking a strong journalism approach while subtly integrating clients’ messaging and reaching audience goals. 

A mix of journalism and content marketing/advertising background is ideal for this role. A passion for the bourgeoning native advertising/custom content space is absolutely essential.

Responsibilities:
  • Work with our Sales Team of New Products to continue to develop our content strategy to reach the audience and advertising goals. 
  • Write Native content for all advertising campaigns as well as multimedia and video production. 
  • Work with writers and producers to create, and develop native campaigns.  
  • Ensure all content creators, including them, meet the standards of MH guidelines and follow all rules of FB posting and social media distribution. 
  • Edit posts written by our in-house writers as well as freelance contributors, looking for ways to improve content and clean up the copy
  • Coach editors and writers on craft, helping our team improve their skills
  • Create clickable headlines that will readers won’t be able to resist on social media
  • Coordinate multimedia content, including video.
Writing, Editing and coordinating Native content in writing and video/photo for MundoHispanico advertising clients. (80%)
  • Coming up with interesting and innovative Native content ideas that clients could engage with, knowing the likes and needs of the audience. 
  • Writing and editing stories, scripts and multimedia elements as part of the Native Campaigns. 
  • Coordinate all the elements of the Native campaigns with sales team and with the stories and video producers.
  • Ensure that all the news into WordPress server comply with the rules of posting (links, focus keyword, snippets, etc.)
  • The person will have the capability of writing interesting teases, headlines.
  • Coach freelancer on grammar and MH style so they maintain the standards of MH and our products. 
Social media editing (20%)
  • Review the social media postings of all native content created to ensure we are engaging with the audience and complying with the requests from clients. 
  • Manage the campaigns of clients on diverse social media platforms adapting the need of the clients to each of the social media channel language and audienc.
  • Writing interesting teases, headlines.
  • Needs to stay up to date on new tools and trends in social media. 

Qualifications

  • Bachelor’s degree in journalism or communications preferred
  • Branded content/content marketing writing/editing experience
  • Social Media experience a plus
  • 3 or more years of journalism and experience in the creation of visual contents
  • Strong knowledge of Spanish, social media knowledge, bilingual
  • Has a knack for identifying clicky topics and story angles that are highly shareable and engaging within the Hispanic community
  • Robust network of freelance editors and writers
  • Experience leading and managing an editorial team
  • Ability to flexibly write/edit in many different styles, tones and audiences
  • Intense attention to detail


About Cox Media Group

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include broadcast television stations, radio stations, daily newspapers and non-daily publications; and digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, Mundo Hispanico, Southern Kitchen and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.



Organization: Cox Media Group

Primary Location: US-GA-Atlanta-223 Perimeter Center Pkwy NE

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: No

Schedule: Full-time

Unposting Date: Ongoing