Sign In
 [New User? Sign Up]
Mobile Version

Brand & Creative Strategy Manager

NBC


Location:
Singapore
Date:
09/21/2017
2017-09-212017-10-20
Job Code:
35541BR
NBC
  •  
  • Save Ad
  • Email Friend
  • Print

Job Details

Company NBC Universal

Job Title Brand & Creative Strategy Manager

Jobid 23768-378626

Location: Singapore, SGP

Description **Job Number** 35541BR

**Job Title** Brand & Creative Strategy Manager

**Business Segment** CNBC

**Sub-Business** CNBC International

**Posting Category** Strategy & Business Development

**About Us** CNBC is the recognized global leader in business news, providing real-time financial market coverage and business information. CNBC’s international operations include regional networks in Europe and Asia-Pacific that provide the latest market information, unrivalled coverage of breaking news, in-depth analysis, and interviews with business leaders. CNBC in Europe reaches more than 110 million households, in addition to leading banks, financial institutions, and hotels across Europe, the Middle East, and Africa. CNBC in Asia-Pacific reaches more than 70 million households in 21 countries. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

**Career Level** Experienced

**Country** Singapore

**State/Province** - -

**City** Singapore

**Responsibilities**

The Brand & Creative Strategist, Manager, International, is part of a team that develops and proposes innovative creative solutions (using all assets available to CNBC clients; digital, video / TV, events, research, etc.) for CNBC Catalyst’s commercial partners. The primary aim is maximising net revenue and delivering on clients’ and the sales teams’ KPIs .

**Qualifications/Requirements**

KEY RESPONSIBILITIES



International:

- This role works within the Brand and Creative Strategy group, a team of five total. Reporting to the team director, the candidate works closely with team members in London and Singapore to deliver results.

- The role is a senior team member as will contribute to the systems and processes within the team to ensure the best possible solutions are being developed for clients through the front-line sales team.



Regional:

- Work with the front line sales team to respond to briefs with (principally) bespoke, strategic digital or TV content solutions. Responses will range from verbal input to producing a text-based proposal or creating a detailed ‘PowerPoint’ proposal and presenting it directly to the client or agency

- Work with the Catalyst Content Studio commercial production team to ensure accurate production cost estimates and communicating details to the front line sales team (for media planning)

- Create project plans and assist in the deal review process for every successfully converted proposal to ensure a smooth hand-over from pitch to contract and then to execution/production

- Work with the broader Catalyst BCDE team to ensure optimal pitch to deal conversion rates and repeat clients

- Keep up-to-date with industry and technological advancements particularly in digital advertising/targeting and b2b events and evolve client pitch and presentation process

- Staying informed on:

o Business news, how CNBC covers it and the key business and political newsmakers

o CNBC’s regional programming and editorial schedules (TV and digital)

o Regional regulatory environments for media owners

o Competitive landscape – other media owner; strategies, client wins/losses



SKILLS AND EXPERIENCE

- Expertise in TV and digital content development, including native advertising

- Experience developing or producing factual programming for broadcast on either TV on online

- Strong understanding of digital marketing, track record of leading strategic marketing advice and experience of campaign development

- In-depth knowledge of latest trends in marketing, particularly digital and b2b events

- Excellent, innovative and persuasive, written, verbal and visual communication skills

- A collaborative, ‘can do’ approach that encourages co-operation between internal departments and helps to enhance CNBC’s client relationships

- Creativity and a passion for innovative problem solving

- An ability to multi-task and thrive in a high-pressured environment; meet deadlines and effectively prioritise projects



REQUIREMENTS

- University degree and media qualification preferred

- Willingness to travel as required and to work flexible hours when necessary



We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.



The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

Powered By

Featured Jobs