4 days old

Creative Director

New Orleans, LA
  • Job Code
    2017-7493
Careers Center - Creative Director

Creative Director

ID
2017-7493
# of Openings
1
Department
Marketing/Creative Services
Employment Status
Regular Full-Time
Work Days
8:30am-5:30pm
Work Hours
Monday-Friday

Job Overview

WVUE - Creative Director

 

The Creative Director is the one of the station’s top creative consultants for exceeding client expectations. This position oversees commercial production services and creative direction to support the Sales mission and identifies new opportunities for generating revenue for the station.

 

Duties and responsibilities

 

The primary job duties and responsibilities of the Creative Director include, but are not limited to:

  • Collaborate with the Director of Marketing and Audience Development, as well as internal and external stakeholders to develop & execute multiplatform marketing plans for commercial clients.
  • Lead a creative team of employees, balancing workflow and resource demands to complete client projects on deadline.

 Revenue Generation

  • Provide creative consultation, marketing expertise and customer service for Sales clients and initiatives to ensure their investments with the station deliver agreed upon value.
  • Estimate billing costs using market research to provide reliable pricing information for Sales account executives.
  • Maintain accurate record-keeping and invoices of all billable projects.
  • Prospect commercial production revenue opportunities to assist Director of Marketing and Audience Development with the overall delivery of departmental revenue goals.
  • Monitor operational expenses and employee overtime to assist Director of Marketing and Audience Development with the overall management of departmental expenses.

Qualifications

 

  • Bachelor’s Degree in Marketing, Advertising, Film/Video or other related field required.
  • Must provide creative reel demonstrating advanced knowledge of video production, especially Adobe Creative Suite software.
  • 8 years experience in a creative leadership position implementing strategic priorities to achieve goals
  • Previous team management experience pred.

 

Physical Requirements

 

To ensure safe completion of all required job duties, this job regularly requires the following physical demands of employees in this position

  •  Ability to work shifts of at least 8 hours, and occasionally longer, 5 days per week
  • Ability to sit and stand for prolonged periods
  • Ability to interact with employees and customers in a professional and courteous manner
  • Ability to provide effective creative direction for video, audio and graphic design projects
  • Ability to use a computer for tasks such as communicating via email, preparing reports and editing video.
  • Ability to lift and carry objects weighing up to 40 lbs.
  • Candidate must successfully complete pre-employment drug screen.

Qualified applicants, online (Raycom Media Careers) and attach resume with cover letter.  No phone calls please.  EOE-M/F/D/V

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Raycom Media, Inc. was created in 1996 with the purchase of 15 television stations, two radio stations, and a sports marketing, production, events management, and distribution company. Shortly after this first acquisition, Raycom Media quickly acquired two other companies and began an unheard of growth in the media business.

Raycom, an employee-owned company, is one of the nation's largest broadcasters and owns and/or provides services for 53 television stations in 37 markets and 18 states. Raycom stations cover 13.1% of U.S. television households and employ nearly 4,000 individuals in full and part-time positions. In addition to television stations, Raycom owns Raycom Sports (a marketing, production and events management and distribution company in Charlotte, NC) and Tupelo-Honey Productions (a Sports and Entertainment Production company based in New York), as well as Broadview Media (a post production/digital signage company based in Montgomery). Raycom is also responsible for the design and hosting of Alabama's Robert Trent Jones Golf Trail website.

Raycom owns over-the-air syndication, regional cable, and digital media rights to Atlantic Coast Conference Athletics.

With a strong belief in community, Raycom Media television stations take editorial positions on key community issues. It is the vision of the company that it be involved in the communities its broadcast properties serve. By editorializing on local issues and seeking out divergent points of view, Raycom Media television stations create an atmosphere of community dialog.

Raycom Media is headquartered in Montgomery, Alabama.

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Creative Director

Raycom
New Orleans, LA

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Raycom
New Orleans, LA

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