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Creative Services Director

Hearst Television Inc


Location:
Kansas City, MO
Date:
09/21/2017
2017-09-212017-10-21
Job Code:
2352
Categories:
  • Arts / Entertainment / Media
  • News/Programming/Production
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Job Details

Creative Services Director Jobs in Kansas City, MO

Creative Services Director

   
Job ID:
2352
Position Type:
Full-Time/Regular
Job Category:
Promotion/Creative Services
Location: Kansas City, MO US
Station Name:
KMBC/KCWE-TV

Job Description

KMBC-TV, the Hearst owned ABC affiliate in Kansas City, is seeking a highly motivated Creative Services Director. The successful candidate will be someone who can shoot, write, edit and be able to work inside Adobe Creative Suite efficiently and effectively.  This person must be able to manage numerous projects simultaneously while elevating the look and feel of our legacy brand.  This person will also be a key player in helping develop and produce targeted, research-driven promotional campaigns that connect with our across all platforms. 

Job Responsibilities:

  • Manage production of compelling image, sweeps and special event campaigns for all platforms.
  • Schedule staff station promotional events.
  • Responsible for the execution of station promotion for on-air and digital.
  • Supervise creative team in brand, image and daily topical promotion.
  • Produce on and off-air promotions.
  • Special projects coordination & fulfillment.
  • Produce effective news & programming promotion.
  • Produce & post targeted social media marketing.
  • Manage inventory for daily on-air logs as directed and as needed.
  • Attend outside community functions or meetings.
  • Identify and implement strategies for increasing station brand awareness and resonance.
  • Execute on-point television and digital promotion.

Required Skills

  • Must have a winning attitude and a commitment to excellence and quality promotion.
  • Must have proven skills of collaborating with News staff and station personnel.
  • Must be highly creative, a compelling writer and be able to use research to meet station goals of growing an audience. 
  • Non-linear editing required; efficient in Adobe Creative Suite or similar application.         
  • Creative writing and conceptualization; able to craft compelling messages based on station research.
  • Excellent verbal communication & strong writing skills.
  • Detailed oriented & organized.
  • Excellent communication & interpersonal skills.
  • Graphic Skills preferred.
  • Valid driver’s license (hire is contingent on good driving record).

Education:

  • College degree in broadcast journalism, broadcast news, or related field
  • Military training from Defense Information School (DINFOS) will be considered

Required Experience

  • A minimum of 5 years in station marketing/promotion/brand management. 
  • Related military experience will be considered. 
  • Wide Orbit and ENPS experience is a plus.
   

Hearst Television, Inc. comprises 29 television stations, and two radio stations, in geographically diverse U.S. markets. The Company's television stations reach approximately 18% of U.S. TV households, making it one of the largest U.S. television station groups. The Company owns 13 ABC affiliated stations and 10 NBC affiliates, and among both networks' largest affiliate owners; and it owns two CBS affiliates.


Hearst Television’s stations are recognized news leaders. The station group has been honored with six consecutive Walter Cronkite Awards, presented by the University of Southern California's Annenberg School for Communication, for excellence in television political journalism. Hearst Television stations also are the recipients of many of television's other highest awards for excellence in journalism, programming and community service, including the Peabody, the duPont-Columbia University Journalism Award, the Sigma Delta Chi Award, the Gabriel, the Ad Council Silver Bell, the National Headliner Award, the Edward R. Murrow Award and the Emmy.


Hearst also is a leader in the convergence of local broadcast television and the Internet through its partnership with Internet Broadcasting, and in the application of digital broadcast spectrum for new local informational services.


Hearst Television is wholly owned by the Hearst Corporation.

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