5 days old
2018-02-142018-03-15

Digital Account Manager

Austin, TX
  • Job Code
    6877993
Digital Account Manager at Cox Media Group

Digital Account Manager

Job ID 181158 Date posted 01/17/2018 Location Austin, Texas

Description

The Digital Account Manager position works exclusively on top tier digital accounts with the goal of maximizing advertiser campaign results, mitigating account churn, and increasing digital billing.   Primary responsibilities include:

Digital Campaign Strategy Development

Campaign Optimization

Campaign Analysis and Reporting

Maximizing Client Return on Investment (ROI)

We offer a full suite of digital products and services for small and medium sized businesses, including Programmatic Display, Social Media, SEM, SEO, Content Marketing, Email Advertising, and more.

This position also serves as a liaison to the ad operations team to assist in campaign fulfillment and billing.  

Beyond standard fulfillment skills, a heightened sales acumen is necessary as the position is external client facing.

Skills
  • Strategic Thinker
  • Strong written and verbal communication skills
  • Skilled verbal communicator, both individually and for small scale presentations (2 – 10 people)
  • Strong attention to detail
  • Ability to manage several tasks simultaneously
  • Able to work independently or with minimal supervision
  • Excellent interpersonal and customer service skills
  • Adaptive to change and ability to meet tight deadlines.
  • Thrive in a team-oriented environment.
  • Problem Solving
  • Ability to learn and understand the following software and processes:
    • Digital advertising verticals and products
    • Premium Sales Opportunities based on CMG Local Solutions and industry offerings
    • Various ad servers for display, social, permissions marketing, ppc, demand side platforms, and more 


Qualifications

  • Bachelor’s Degree required. (Field: Business/Marketing/Communications)
  • Minimum of 2-3 years of client sales/marketing/communications experience, specifically in the digital media industry.
  • Role may require non-traditional hours
  • Ability to work independently and meet deadlines

COX-274








About Cox Media Group

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include broadcast television stations, radio stations, daily newspapers and non-daily publications; and digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, Mundo Hispanico, Southern Kitchen and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. For more information about Cox Media Group, please check us out online at .



Organization: Cox Media Group

Primary Location: US-TX-Austin-305 S Congress Ave

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 5 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
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    Categories

    • Sales

    Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.

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    Digital Account Manager

    Cox Media Group
    Austin, TX

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