Digital Audience Specialist (Part-Time)

Location: US-OH-Dayton Job Number 1714871 Brand Cox Media Group Ohio, Inc.

Description

Job Summary:

Curate and present digital-first content so that it appeals to an increasingly mobile and social audience
Identify and implement compelling ways to feature content on mobile site and app, with a focus on the relationship between social and mobile
Work with Content teams to ensure immediate social media and mobile presence (SMS, push alerts, apps) during breaking news and severe weather, assisting as necessary
Identify mobile-first events and content that are prime opportunities to engage audiences via  devices. Have familiarity with SEO.
Demonstrate ability to generate digital graphics and work in video editing
Ability to work in a high-urgency environment that sometimes can become noisy and chaotic
Employ news judgment to select brand-appropriate content for all CMGO platforms
Review and analyze metrics to inform daily content and strategy decisions
Optimize all content (stories, video, photos, live streams, etc.) for maximum search engine reach and social media referrals
Generate ideas and create content (news bursts, blogs, polls, photo galleries, video, quizzes, etc.) to grow visits across all platforms
Write clear and compelling headlines, teases, news bursts and social media posts
Effectively and regularly communicate and collaborate with colleagues, managers and other stakeholders across department
Demonstrate ability to be flexible and work in high-energy fast-paced environment
Proactively solve problems and help others find solutions when needed
Stay current on digital audience, technology and advertising trends to help drive business development
Utilize strong presentation skills (PowerPoint, Word, etc.) - must be able to present in front of groups when needed
Handle other assignments as needed, showing flexibility and adaptability




Qualifications


Bachelor's degree in relevant discipline or equivalent experience
Minimum 1year of social media experience with proven track record
Excellent communication and presentation skills, both verbal and written
Ability to support a 24/7 operation- including nights, overnights and weekends



About Cox Media Group

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include broadcast television stations, radio stations, daily newspapers and non-daily publications; and digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, Mundo Hispanico, Southern Kitchen and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.



Organization: Cox Media Group

Primary Location: US-OH-Dayton-1611 S Main St

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: No

Schedule: Part-time

Unposting Date: Ongoing