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Digital Sales Manager, NBC Philadelphia

NBC


Location:
Bala, PA
Date:
09/19/2017
2017-09-192017-10-18
Job Code:
35542BR
Categories:
  • Sales
NBC
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Job Details

Company NBC Universal

Job Title Digital Sales Manager, NBC Philadelphia

Jobid 23768-378653

Location: Bala, PA, USA

Description **Job Number** 35542BR

**Job Title** Digital Sales Manager, NBC Philadelphia

**Business Segment** Owned Stations & Affiliate Relations

**Sub-Business** NBCUOTS - WCAU

**Posting Category** Sales

**About Us** NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

**Career Level** Experienced

**Country** United States

**State/Province** Pennsylvania

**City** Bala-Cynwyd

**Responsibilities**

The Digital Sales Manager will be responsible for working with the NBC10 sales staff, station management, and the NBC Owned Stations corporate digital team, to sell and execute successful digital advertising campaigns. We're looking for candidates who can provide thought leadership for our clients, managers and sales representatives and develop strategic advertising solutions by integrating digital advertising, sponsorships, market research, and analytics into a comprehensive story and customer centric advertising solution.



The role requires someone who can think like a marketer, manage and train Account Managers, prospect and close business, and manage multi-faceted cross-team projects. We are looking for organized, detail-oriented team players with exceptional written and verbal skills, and the ability to prioritize and manage time effectively. A positive, winning attitude and professional demeanor is essential along with the flexibility to work in a rapidly changing environment.



Responsibilities Include:

• Grow station digital ad sales revenue and exceed revenue goals by developing customized campaigns for station clients and making calls with the sales staff to sell these campaigns

• Increase the number of large station clients buying digital products and programs

• 6 - 8 client or agency meetings per week

• Train Account Managers on how to sell and position digital products along side of our “traditional’ media assets

• Work closely with the Digital Content Manager to develop sponsored content packages

• Develop and sell customized multiplatform ad packages for important business verticals including health, auto QSR, and retail

• Stay current on third party research relevant to the station website(s); Comscore, Nielsen Net Ratings, etc..

• Interpret and present qualitative and quantitative market research/data to station sales staff and clients

• Day to day management of digital advertising sales for the television station including forecast management & sales analysis

• Effectively communicate with internal teams (sales, production, finance) and external clients on performance and delivery of commitments

• Expand sales to existing clients, identify prospects, qualify opportunities and follow up on leads

• Work directly with clients and sales team to provide detailed client service and execute integrated marketing plans

• Prepare proposals based on customer requests

**Qualifications/Requirements**

Key Requirements:

• 4 years digital media sales experience

• Advanced Microsoft PowerPoint, Word and Excel

• Experience with web / Internet technologies (HTML, Flash, JavaScript)

• Ability to thrive in a fast paced work environment, manage multiple projects and tight deadlines

• Strong focus on teamwork and self-starter

• Extreme attention to detail and desire to exceed client expectations

• BA/BS or equivalent



We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.



The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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