1 day old
2018-02-202018-03-21

Director, Marketing Strategy & VIP - Parks & Resorts

Universal City, CA
  • Job Code
    38890BR
Company NBC Universal

Job Title Director, Marketing Strategy & VIP - Parks & Resorts

Jobid 23768-398370

Location: Universal City, CA, 91608, USA

Description **Job Number** 38890BR

**Job Title** Director, Marketing Strategy & VIP - Parks & Resorts

**Business Segment** Parks & Resorts

**Sub-Business** USH Marketing and Sales

**Posting Category** Marketing

**About Us** Universal Studios Hollywood is the Entertainment Capital of L.A. featuring a movie-based theme park and Studio Tour, and bridged by Universal CityWalk, a dynamic entertainment, shopping and dining complex. Universal Studios Hollywood is an industry leader due to its impressive talent base of highly creative professionals who inspire and produce compelling entertainment and innovative attractions that immerse guests in an authentic Hollywood experience. Universal Studios Hollywood’s team of professionals enjoys a unique culture where fun, hard work and high-quality results are priority, resulting in an employee base that is proud to work here. The company offers equally unique opportunities for employees to expand their careers within Universal Studios Hollywood, Universal Parks & Resorts, and the broader NBCUniversal family. It’s a big universe, where do you fit in?

**Country** United States

**State** California

**City** Universal City

**Responsibilities**

**Qualifications/Requirements**

• Bachelor’s degree required, MBA strongly preferred.

• 8+ years of progressive, relevant marketing and/or strategic planning experience.

• 8+ years of relevant leadership experience including supervisory and budget responsibilities.

• Demonstrated experience with business case development, financial pro-formas, strategic planning and analysis.

• Demonstrated cross-functional expertise in diverse fields such as marketing, strategy, finance, operations, with skills in market demand modeling, ROI analysis, competitive risk assessments and what-if analyses.

**Desired Characteristics**

• 8+ years in the consumer entertainment, travel or theme park industry.

• Demonstrated experience leading projects with significant and far-ranging impact on the performance of the business in both the short and long-term.

• Demonstrated success leading inter-departmental projects composed of participants at the executive level, successfully leveraging cross-functional relationships with management in Finance, Marketing, Operations, etc.

• Strong executive presence to present persuasive recommendations to senior leadership as well as key external stakeholders, including ability to communicate complex ideas and recommendations to senior leadership that highlights a clear decision framework based on analysis and experience.

• Strong project management competency managing cross-functional roles without direct supervision and selecting and managing vendors and outside contractors to augment internal capabilities.

• A track record of performance meeting targets and objectives.

• Experience working in key consumer segments, and deep understanding of consumer and brand research.

• Deep understanding of financial pro-forma, forecasting, analysis, and business case development.

• Digital and technical savvy, including experience working on social media initiatives.

**Notices**

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.





Categories

  • Management/Finance/Administration/IT

The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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Director, Marketing Strategy & VIP - Parks & Resorts

NBC
Universal City, CA

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NBC
Universal City, CA

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