1 day old
2018-02-212018-03-22

Healthcare Account Executive

Atlanta, GA
  • Job Code
    6596775
Healthcare Account Executive at Cox Media Group

Healthcare Account Executive

Job ID 1719660 Date posted 12/29/2017 Location Atlanta, Georgia

Description

If you are target-driven, enjoy sales and want to use your knowledge in a medical or healthcare field, a career in healthcare marketing sales could suite you.  The Healthcare Account Executive is responsible for driving and closing ad revenue in the healthcare category and the management of client relationships, which includes understanding clients’ broader marketing agendas and how digital patient engagement and social marketing solutions fit within the overall marketing mix. The ideal candidate will have experience with developing & maintaining client relationships at the C suite level with hospitals as well as senior level decision makers in a variety of physician groups and with developing strategies that support clients’ business objectives.  The ideal candidate will also have experience in digital advertising/marketing and be able to quickly comprehend health solutions and proactively craft strategic recommendations.

Responsibilities:
  • Day to day communication with clients and serve as the primary point of contact
  • Build and understand campaign strategy to ensure business needs are met and additional opportunities are identified
  • Operate in both a marketing and business strategy capacity to grow and maintain client relationships
  • Assess and cultivate long-term strategic goals
  • Interpret marketing results at an in-depth level and communicate findings to internal teams and clients
  • Create and present sales presentations and reports to clients for all campaigns
  • Collaborate across the sales, digital fulfillment, billing, and agency departments
  • Effectively manage and prioritize accounts
  • Provide a collaborative, problem-solving environment with clients


Qualifications

  • Bachelor’s degree
  • 3+ years of experience in sales in the healthcare category
  • 2+ years of experience in digital advertising / marketing developing strategies that meet client goals
  • Experience in diagnosing issues and recommending strategies to resolve problems.
  • Experience presenting to and coordinating senior level meetings
  • Exceptionally detail-oriented self-starter who can work independently
  • Outstanding communication abilities, with a proven track record of driving insightful findings
  • Ability to thrive in a fast-paced setting, prioritize, and manage multiple accounts simultaneously
  • Proactive problem solving skills
  • Strong organization and follow up skills
  • Initiative and personal responsibility for work
  • Accountable and reliable
  • Entrepreneurial and team oriented spirit with a “nothing is beneath me” and “do whatever it takes” attitude
  • Proficient in creating effective and compelling presentations
  • Willing to travel to client locations across the state
  • Familiarity with digital and traditional media a plus
  • Fun, dynamic individual


About Cox Media Group

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include broadcast television stations, radio stations, daily newspapers and non-daily publications; and digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, Mundo Hispanico, Southern Kitchen and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. For more information about Cox Media Group, please check us out online at .

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.



Organization: Cox Media Group

Primary Location: US-GA-Atlanta-1601 W Peachtree St NE

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 5 % of the Time

Schedule: Full-time

Unposting Date: Ongoing
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    Categories

    • Sales

    Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.

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    Healthcare Account Executive

    Cox Media Group
    Atlanta, GA

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