4 days old
2018-01-112018-02-09

Healthcare Sales Specialist

  • Job Code
    2017-7786
Careers Center - Healthcare Sales Specialist

Healthcare Sales Specialist

ID
2017-7786
# of Openings
1
Department
Digital Sales
Employment Status
Regular Full-Time
Work Days
M - F
Work Hours
8:30a - 5:30p

Job Overview

Job Overview:

General

The Health Sales Specialist is responsible for selling cross-platform solutions on the Raycom Media platforms, with a clear focus on the healthcare & medical industry. Raycom Media platforms include 60+ news/broadcast stations, desktop and mobile platforms as well as a robust suite of programmatic and extended audience solutions.

 

The Health Sales Specialist will work closely with the Regional Sales Managers to drive revenue and develop deep expertise in healthcare advertising. The ideal candidate will have an extensive knowledge of media and healthcare industries and be able to provide creative solutions for client’s marketing needs.

 

Responsibilities

  • Prepare and research for client meetings, working closely with the Regional Sales Managers on the health team and Sales Managers at each station.
  • Support and Assist Regional Sales Managers with business review and renewal meetings to maximize client satisfaction and reduce churn.
  • Lead client presentations remotely and through in-person meetings
  • Identify clients’ needs by listening and probing during discussions of their objectives and strategies.
  • Study the competitive environment and build knowledge of the clients’ business.
  • Reacts to change productively and handles other essential tasks as assigned all while working in a fast paced environment.
  • Execute a proven sales model.
  • Invest in a long-term commitment to team and business growth, all while supporting company goals and objectives and contributing to team’s success.
  • Travel to station sites for meetings when needed.  This position requires travel (over 25% of the time).

 

Requirements

  • Bachelors’ degree, pably in business, marketing, or communications.
  • Multi-platform sales background.
  • A minimum of three years’ experience as a sales/marketing representative with a high concentration in broadcast and digital sales.
  • Strong knowledge of digital media industry.  Knowledge and understanding of the healthcare marketing industry is a plus.
  • Deep expertise in web, mobile, video, and social media platforms.
  • Creative and strategic, with the ability to thrive creating custom presentations.
  • Must be able to work and thrive in a team environment, and work well with other departments, especially the product, ad operations, and content teams. 
  • Excellent negotiating and closing skills.
  • Proven track record in achieving/exceeding sales goals.
  • Excellent oral and written communication and interpersonal skills with the ability to interact successfully with clients and advertising agencies at all levels.
  • Must have a valid Driver’s License and successfully complete pre-employment drug screen.
  • Position is located at Raycom Corporate offices in Charlotte, NC.

Qualified applicants, online and attach your cover letter and resume.  No phone calls please.  EOE-M/F/D/V

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Categories

  • Sales

Raycom Media, Inc. was created in 1996 with the purchase of 15 television stations, two radio stations, and a sports marketing, production, events management, and distribution company. Shortly after this first acquisition, Raycom Media quickly acquired two other companies and began an unheard of growth in the media business.

Raycom, an employee-owned company, is one of the nation's largest broadcasters and owns and/or provides services for 53 television stations in 37 markets and 18 states. Raycom stations cover 13.1% of U.S. television households and employ nearly 4,000 individuals in full and part-time positions. In addition to television stations, Raycom owns Raycom Sports (a marketing, production and events management and distribution company in Charlotte, NC) and Tupelo-Honey Productions (a Sports and Entertainment Production company based in New York), as well as Broadview Media (a post production/digital signage company based in Montgomery). Raycom is also responsible for the design and hosting of Alabama's Robert Trent Jones Golf Trail website.

Raycom owns over-the-air syndication, regional cable, and digital media rights to Atlantic Coast Conference Athletics.

With a strong belief in community, Raycom Media television stations take editorial positions on key community issues. It is the vision of the company that it be involved in the communities its broadcast properties serve. By editorializing on local issues and seeking out divergent points of view, Raycom Media television stations create an atmosphere of community dialog.

Raycom Media is headquartered in Montgomery, Alabama.

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Raycom

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