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International Marketing Manager- FTC


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Job Details

Company NBC Universal

Job Title International Marketing Manager- FTC

Jobid 23768-377832

Location: London, GBR

Description **Job Number** 35431BR

**Job Title** International Marketing Manager- FTC

**Business Segment** Filmed Entertainment Group

**Sub-Business** International UPHE

**Posting Category** Marketing

**About Us** NBCUniversal’s international operations outside the US and Canada include film and television distribution, home entertainment distribution, channels, film and television production, theme parks and news operations. The company is led by Kevin MacLellan, Chairman. MacLellan is responsible for oversight of all NBCUniversal International’s businesses, as well as identifying and executing international growth opportunities for both NBCUniversal and Comcast Corporation. With more than 2,200 employees across 34 countries, NBCUniversal’s international portfolio consists of international channels delivering quality content to 176 territories across EMEA, Latin America and Asia; television production labels in both UK and Australia; a library of 4,000 feature films and 75,000 TV episodes for international television distribution; direct film distribution operations in 11 countries; direct home entertainment distribution operations in 7 countries with licensee relationships covering approximately 55 additional territories; CNBC International, which broadcasts across EMEA and APAC; Parks & Resorts operated through license agreements in Singapore and Japan; and an international NBC News team based in London. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

**Career Level** Experienced

**Country** United Kingdom

**State/Province** - -

**City** London


UPHE Content Group is an independent mini-studio within the infrastructure of Universal Pictures

Home Entertainment and distribution footprint of NBCUniversal. With offices around the world and

central headquarters in London, the UPHE Content Group discovers, acquires and produces a diverse

range of quality content across a multitude of genres (film, stand-up comedy, TV drama/sitcoms,

music, sports, documentary, family entertainment, events & special interest) for global distribution.

It’s multiplatform sales & distribution footprint includes theatrical, physical, digital (SVOD &

Transactional), TV (Free & Pay) as well as consumer products. The business uniquely focuses on

managing talents, partnerships, brands and titles across all rights and across their full lifecycle. It is a

business rooted in Artists and repertoire (A&R) culture, driven by relationships, innovation and

ambitious growth plans.

This role reports to the Head of International Marketing and drives commercial success by driving and

developing distribution strategies across all platforms, creating materials, assets, managing budgets

and liaising with multiple 3rd parties to create world class all rights marketing & PR plans, globally. The

role collaborates widely with our Acquisitions teams, Licensors, OpCos (local & central teams) and

other departments as required. Key to this role is the ability to think creatively about releases and to

determine innovative strategy on an individual project basis.


Key Responsibilities

 Function as part of the UPHE Content Group’s Marketing team to help drive and support the

execution of the release strategy for new release acquisition product across documentary, family,

TV, live event and non-scripted projects

 Work closely with theatrical, physical, digital, TV & consumer products stakeholders to determine

commercial release plans globally

 Collaborate and manage relationships with film makers, producers, licensors and talent

 Deliver creative elements to support marketing & PR strategy including trailers, key art and above

the line marketing materials to be rolled out globally

 Develop and communicate assets to support local marketing campaigns, including packaging,

above/below the line, digital, any special packaging and management of 3rd party promotional


 Produce, gain approval, and distribute marketing guidelines for assigned titles and support OpCos

(local & central teams) in devising their release strategies. Ensure campaign strategies are

integrated and achieve world class marketing objectives across the ‘all rights’ model.

 Oversee suitable PR and social initiatives to enhance marketing strategy on a project by project basis.

 Provide OpCo (local & central teams) support/ assistance via regular communication, adding value, preparing materials to showcase product at all relevant opportunities, and facilitate the timely sharing of Best Practice

 Gain licensor creative approvals for assigned titles, in collaboration with Legal

 Manage marketing & PR budgets for allocated titles

 Provide oversight of OpCo (local & central teams) plans and performance

 Maintain strong working relationships with International Marketing departments and OpCos (local & central teams) as well as other divisions/ stakeholders (e.g. Acquisitions, Operations, NBCU Distribution & Sales, and Legal teams)

 Provide summaries to internal stakeholders and licensors including release dates, financial summaries and international territory marketing summaries

 Support Marketing conferences, quarterly meetings and MD conferences, providing artwork, trailers and other material as required

 Undertake all other tasks as allocated by the Head of International Marketing

We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.

The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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