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Manager, Experiential Marketing


Hialeah, FL
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Job Details

Company NBC Universal

Job Title Manager, Experiential Marketing

Jobid 23768-380013

Location: Hialeah, FL, 33014, USA

Description **Job Number** 35818BR

**Job Title** Manager, Experiential Marketing

**Business Segment** Telemundo Enterprises

**Sub-Business** TLMD Marketing

**Posting Category** Marketing

**About Us** NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

The Experiential Marketing Manager is responsible for bringing together promotional initiatives, brand related projects and experiential marketing efforts to support Telemundo, Universo and Telemundo Deportes’ brands & programming priorities. As media consumption evolves, the position will find new ways of connecting brands to consumers and looking at experiential thru more of a digital and social lens. It will collaborate both with internal constituents as well as with external partners, agencies and vendors to ideate and execute activations to increase awareness, acquisition and loyalty for Telemundo, Universo and Telemundo Deportes and its programs.

**Career Level** Experienced

**Country** United States

**State/Province** Florida

**City** Hialeah


• Identify new marketing opportunities and innovative ways of approaching experiential events to connect with consumers with the portfolio brands (Telemundo, Universo and Telemundo Deportes)

• Develop briefs and work with experiential agencies on ideas to implement consumer-facing events for the promotion of Entertainment and Sports priorities

• Execute consumer events, promotions, sweepstakes in line with network objectives

• Coordinate the production and delivery of assets, materials for our experiential events making sure they meet time, quality & budget requirements

• Find Sponsorship opportunities to integrate brand(s) in key local markets (L.A., NY, Houston, Dallas, Miami, Chicago, San Francisco)

• Identify and connect with new potential vendors/agencies which come with a fresh approach as well as provide constant inspiration based on ever changing industry and market trends

• Serve as liaison with the Affiliate Marketing team, as well as with the Owned and Operates Stations in the fulfillment of requirements for their own local activations.

• Work in conjunction with the Talent and Publicity departments to take advantage of opportunities for leveraging talent presence in local markets for Consumer Marketing events.

• Pro-Actively pitch new marketing ideas

• Participate in creative brainstorming sessions

• Create playbooks and post-mortems for each experiential event

• Assist in budget control and management


• Bachelor’s degree in Marketing related field or equivalent professional qualification

• Fully Bilingual (Spanish-English). Written and spoken Spanish is a must

• Availability to travel for business purposes

• High level of proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint, etc.). Keynote is a plus

• Minimum 3-5 years of Marketing related experience. Experiential or Consumer Marketing preferred. Background in Entertainment Industry a plus.

• Socially savvy

• Digital experience a plus

• Experience in developing compelling presentation materials and proposals, formal presentation skills.

• Experience in budget stewardship

• Ability to handle multiple projects simultaneously

• Ability to take initiative and ensure projects are completed on time, budget and quality standards

• Strong interpersonal skills

• Creative spirit

• High attention to detail

Eligibility Requirements:

• Interested candidate must submit a resume/CV through to be considered.

• Must be willing to work in the greater Miami, Florida area

• Must be 18 years or older

• Must have unrestricted work authorization to work in the United States

• Must be willing to work late evenings, and occasional holidays or weekends per business need

We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.

The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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