3 days old

Marketing Director

Albany, GA
  • Job Code
Careers Center - Marketing Director

Marketing Director

# of Openings
Marketing/Creative Services
Employment Status
Regular Full-Time
Work Days
Work Hours

Job Overview

WALB is looking for an Marketing Director who has the ability to couple news judgment with sales revenue generating projects. Individual must be a strong manager, have good creativity, meets deadlines, has excellent interpersonal skills, attention to detail/good follow-through, high sense of urgency, and can develop research-based strategic plans.


Job responsibilities include: overall station on-air look, press relations and community outreach, development and execution of an effective on-air and on-line marketing plan that recruits new viewers oversee staff capable of creative conception and writing for sales and oversight and development of outside media elements including digital and social media station plan. The ability to edit on computer assisted non-linear editing systems including Avid Newscutter and Adobe After Effects pred. A solid grasp of budgeting for all aspects of the Creative Services Department a must, long with effective use of resources and funding opportunities.


Individual will work closely with General Manager. Minimum Education: Bachelor's Level Degree. Minimum Experience: 2-3 years of experience of television marketing management.


Qualified applicants, online (Raycom Media Careers) and attach resume with cover letter.  No phone calls please.  EOE-M/F/D/V


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  • Management/Finance/Administration/IT

Raycom Media, Inc. was created in 1996 with the purchase of 15 television stations, two radio stations, and a sports marketing, production, events management, and distribution company. Shortly after this first acquisition, Raycom Media quickly acquired two other companies and began an unheard of growth in the media business.

Raycom, an employee-owned company, is one of the nation's largest broadcasters and owns and/or provides services for 53 television stations in 37 markets and 18 states. Raycom stations cover 13.1% of U.S. television households and employ nearly 4,000 individuals in full and part-time positions. In addition to television stations, Raycom owns Raycom Sports (a marketing, production and events management and distribution company in Charlotte, NC) and Tupelo-Honey Productions (a Sports and Entertainment Production company based in New York), as well as Broadview Media (a post production/digital signage company based in Montgomery). Raycom is also responsible for the design and hosting of Alabama's Robert Trent Jones Golf Trail website.

Raycom owns over-the-air syndication, regional cable, and digital media rights to Atlantic Coast Conference Athletics.

With a strong belief in community, Raycom Media television stations take editorial positions on key community issues. It is the vision of the company that it be involved in the communities its broadcast properties serve. By editorializing on local issues and seeking out divergent points of view, Raycom Media television stations create an atmosphere of community dialog.

Raycom Media is headquartered in Montgomery, Alabama.

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Albany, GA

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