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Social Media/UGC Producer - NBC Boston

Newton, MA
  • Job Code
Company NBC Universal

Job Title Social Media/UGC Producer - NBC Boston

Jobid 23768-383410

Location: Newton, MA, 02458, USA

Description **Job Number** 36466BR

**Job Title** Social Media/UGC Producer - NBC Boston

**Business Segment** Owned Stations & Affiliate Relations

**Sub-Business** NBCOTS - NECN

**Posting Category** TV Content & Production

**About Us** NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

**Country** United States

**State** Massachusetts

**City** Newton


NBC Boston and NECN are seeking a Social Media/User Generated Content Producer. This person will play a key role in the day-to-day execution of NBC Boston and NECN’s social media and online news strategies, working to ensure that the best viewer photos and videos are used online and on air and to help bridge the gap between on air and online. We are looking for candidates with expertise in various social media platforms and related tools and awareness of emerging trends and issues. The Social Media/User Generated Content Producer should be an active social media consumer and user. The right candidate will be a journalist at heart, someone who loves news and is intrigued by the opportunities that social media offers. Candidates should be aggressive and nimble and comfortable with experimenting, yet know when to move on.

+ Oversee monitoring of mainstream and social media for story ideas and competitive intelligence.

+ Identify buzz-worthy stories of the day and engage your local audience across platforms and, at times, write those stories for the NBC Boston and NECN digital platforms.

+ Create shareable graphics and short videos for use on NBC Boston and NECN's social media platforms

+ Ensure that NBC Boston and NECN’s social media accounts are engaging and timely sources of breaking news, and where appropriate, source individual journalists from the station.

+ Live-tweeting of events and breaking news

+ Write for NBC Boston and NECN digital platforms when appropriate and backup web producers as needed

+ Actively search out strong user generated video and photos on social media platforms including Twitter, Facebook, Instagram, YouTube, Snapchat and more and make sure they are cleared for use on air and online across all NBC properties

+ Create and curate a network of authenticated viewer contributors

+ Work closely with on air producers, ENG and graphics to make sure all of this content can be used in a timely fashion


+ 3+ years of experience in the field of social media and digital journalism

+ A Bachelor’s degree, ideally with some coursework in online media

+ Excellent news judgment

+ A genuine passion for social media and understanding of the latest news/trends in the digital media space.

+ Thorough skills and strategic understanding of social platforms, including Twitter, Facebook, Instagram, YouTube, Periscope, Meerkat and SnapChat.

+ Strong writing and editorial skills

+ Knowledge of the basic concepts of producing digital content , on air broadcasting; writing and producing

+ Experience editing video for TV and web

+ Experience creating graphics and marketing materials for social media

+ Experience with PhotoShop and Adobe Premiere

+ Ability to work in a fast paced, high pressure environment

+ High attention to detail

+ A willingness to learn and grow in an environment of quality on-air and web journalism

+ Strong work ethic, positive attitude and leadership qualities with the ability to handle multiple tasks and set priorities a must

+ Ability to work non-traditional hours, weekends & holidays

+ Experience working with content management systems

+ Demonstrated knowledge of AP Style writing and guidelines

+ Must be willing to work in Newton, MA

+ Must be 18 years or greater

+ Must have unrestricted work authorization to work in the United States

**Desired Characteristics**

+ Exceptional communication skills

+ Experience with Clickability, SocialFlow, Spredfast and Urban Airship a plus

+ Excellent news instincts with the ability to react decisively to breaking news, combined with the ability to write succinctly and with flair

+ Ability to work on multiple tasks and stories simultaneously in a fast paced environment

+ Must be available to work weekends and extended daily hours when needed

We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Click Here to view the NBCUniversal Candidate Privacy Statement.


  • Arts / Entertainment / Media
  • News/Programming/Production
  • Reporter

The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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Social Media/UGC Producer - NBC Boston

Newton, MA

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Newton, MA

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