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Sr. Marketing Manager


Orlando, FL
Job Code:
  • Management/Finance/Administration/IT
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Job Details

Company NBC Universal

Job Title Sr. Marketing Manager

Jobid 23768-377697

Location: Orlando, FL, 32806, USA

Description **Job Number** 35387BR

**Job Title** Sr. Marketing Manager

**Business Segment** NBC Sports Group

**Sub-Business** Golf Channel

**Posting Category** Marketing

**About Us** NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

Part of the NBC Sports Group family, Golf Channel is a multimedia, golf entertainment and services company based in Orlando, Fla. In addition to its high-quality news, instruction and original programming, Golf Channel is home to more live golf than all other networks combined. Our coverage includes PGA TOUR, LPGA Tour, NCAA National Championships, The Open, Olympics and a slate of other worldwide tours and events. Golf Channel continues to connect the world to golf through a wide array of digital and lifestyle services including: Golf Channel Digital platforms, GolfNow,, Golf Channel Academy instructional facilities and Golf Channel Amateur Tour.

**Career Level** Experienced

**Country** United States

**State/Province** Florida

**City** Orlando


The Sr. Marketing Manager, Instruction will support Golf Channel’s instruction business. The ideal candidate will have a strong knowledge of and passion for golf, have experience in the digital space, be an innovator and thrive in a fast-paced environment.

Job Duties

+ Lead integration efforts that support our instruction product. This includes content creation and promotion across all facets of our business, including: Production / On-Air, Digital Editorial, Marketing / Integration and GolfNow.

+ Partner with Golf Channel Email & SEO teams to optimize these efforts to support our instruction business.

+ Work closely with Golf Channel Digital Product & Development teams to ensure website functionality is optimized and projects move forward in a timely manner.

+ Oversee our social medial presence to drive awareness and conversion for our instruction business. This includes ideating new ways to reach our customers on social platforms and actively posting on our key platforms (Facebook & Twitter).

+ Manage marking campaigns for our instruction products, partnering closely with the Marketing Communications team on key efforts throughout the year and ensuring creative is delivered on time.

+ Manage monthly brand audits of our partner efforts and websites to ensure all Golf Channel brand guidelines are consistently met.

+ Track engagement metrics across all marketing platforms and adjust efforts as needed to drive traffic / conversion goals.


Basic Qualifications

+ 5+ years of marketing experience

+ Strong knowledge of social media platforms

+ Strong written and communication skills

+ Knowledge of golf and golf industry and passion for the game a must

+ Attention to detailAdditional Job Requirements

+ Interested candidate must submit a resume/CV through to be considered (note job #:35381BR)

+ Must be willing to work in Orlando, FL

+ Flexibility to work with varying hours, work overtime, and on weekends with short notice

**Desired Characteristics**

Desired Qualifications

+ College Degree in Marketing or related field strongly preferred

+ Experience working with WordPress and Google Analytics a plus

+ Works well in a fast-paced, team orientated environment, with the ability to manage multiple projects simultaneously

We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.

The NBC Owned Television Stations create and distribute engaging content that connects with a valuable audience in 10 major markets across the country. Our content platforms include: NBC Stations broadcast and COZI TV, station websites, digital out-of home, and mobile.  Through our local news operations, our lifestyle production arm LX.TV, and our local sales marketing and production teams, NBC creates content that connects communities with the people, events, and issues they care about most.

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